Are you trying to decide on the best email marketing software for bloggers you can settle for? In this post, I will give you a details info on the best free email marketing software solutions to start with and the one to transition into. In recent times, email marketing has become a strategy for growing businesses. You can use email marketing to drive traffic to your business, get leads and convert those leads to sales. And the best part if you own an email list you own it forever. This is one of the most sustainable traffic /lead generators for businesses ranging from small to large businesses.
In fact, the larger your email list the more income there is to make. You most of had of this and that is why you are researching the best email marketing software for bloggers; Mailchimp or GetResponse?
GetResponse vs Mailchimp| Best Email Marketing Software for Bloggers Compared
So GetResponse vs Mailchimp which is best for you? There’re various email marketing platforms to choose from. In this article, I shall be reviewing GetResponse and Mailchimp. These are great platforms used by people who run B2B and B2C businesses. They have amazing features. The main function of using any of the platforms is to help grow business and generate leads. First, you have to know what and how these platforms function.
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Best free email marketing software
But before that, I like you to know that Mailchimp is the only best free email marketing software any beginner with no money can start up with but GetResponse has more advanced result-driven features that Mailchimp does not offer.
Mailchimp is an email marketing platform that allows its users to aggregate and interact with customers with a CRM tool that helps you manage your audience data in one place. GetResponse is also an email marketing tool that helps you drive traffic to your site and increase sales.
Both platforms are good, and services for the purpose of converting leads, monitor statistics, create a mailing list, has autoresponders but, the features may differ. In analyzing between GetResponse vs Mailchimp which is best for you, here are features and details to help you make your decision.
Let’s start with their pricing.
Get Response Pricing vs Mailchimp pricing 2020
|GetResponse Pricing||Mailchimp Pricing|
|Getresponse pricing begins from $15 for 1000 email contact to $1000 for 100k email contacts With access to all marketing features. See more GetResponse pricing & free Trail here||Mailchimp is free for the first 2000 email contact and $9.99 per month for 2001 contacts up to $299 for 200k email contacts. Checkout more Mailchimp pricing here|
Features of GetResponse Software
- Automated sales funnels
- Landing page creator
- Sing-up forms
- Video Email marketing
- Email drag-drop Editor
- API Integration
- Form builder
- Social media Integration
Features of Mailchimp Software
- Automation workflows
- Social media plugins
- Image and file hosting
- Automatic link check
- Email analytics
- Availability of multiple tutorials
- Import Excel lists
- Build mail lists
- Performance monitoring
- CRM Email templates
Another aspect to consider when comparing GetResponse vs Mailchimp which is best for you is the benefits of using any of the platforms.
Benefits of Mailchimp
- Easy set-up
With Mailchimp platform, anyone can use it because it has one of the easiest signup processes. The signup stage is direct and requires no credit card for you to input your details. To sign up, a working Email address is required, then, you create your username.
- Detailed analytics
Mailchimp helps you monitor the activities through the platform. With Mailchimp, you can know how many subscribers received and opened the email you sent to them. It also provides insight for you to see how many people opened the mail and unsubscribed.
- Contact management system
By using Mailchimp platform, you have the chance to add at least 2000 outstanding contacts. The platform also allows you to create segments. Through its contact management system, you can add subscribers from the signup form on the web, and the Facebook page.
Related Article: GetResponse vs ActiveCampaign which is better?
- Automation workflows
By using Mailchimp platform, you can create a series of automated emails that send when triggered by a subscriber’s activity. Mailchimp platform offers a wide selection of preset automation types that comes with built-in triggers. To create an automated email, you have to launch the automation builder. Then on the welcome message tab, enter a campaign name, from the drop-down menu, click to choose an audience and click on begin. Once you’ve finished reviewing the automation, click start sending.
- Create campaigns
The Mailchimp platform allows you to create campaigns. You can create regular campaigns, A/B testing campaigns, plain text campaign and RSS campaign. With this platform, you can get your email campaign running immediately because it has a pre-built template, ready-made segments and 1-click automation.
- Well-designed interface
Mailchimp platform allows you to create and track activities without facing any difficulties. From the dashboard, you can create a campaign, and upload a list of contacts.
The integration process on Mailchimp is one of the simplest. It can be integrated with any other software tools. Also, you are given access to scheduling and testing features that can help in maximizing your open rates.
Disadvantages of Mailchimp platform
- Sending of multiple lists not allowed
Sending many lists at once is not allowed on the Mailchimp platform. It is time-consuming to be sending lists one after the other and for you to be able to send multiple lists, the option you have is to clone the campaign and then use the other list.
- No support system
Business owners that want to use Mailchimp trial version don’t get any form of support. This is rather not okay for people who may wish to test the platform before making a final decision to buy or not.
- Can’t create visual workflows
There are imperfections on Mailchimp such as no visual automation. The platform does not allow you to create workflows. With this, you won’t be able to see which response with trigger. The ironic part of it is there is an automation workflow on the Mailchimp platform, still, you can’t access the automation feature on the paid version.
Let’s now take a look on the benefits and disadvantages of GetResponse software
Benefits of GetResponse
- Landing pages
The very striking feature of GetResponse software from other software’s is landing pages and webinar features. With the landing pages, you can build pages that convert your traffic and leads into actual customers.
GetResonse offers webinar solutions. The webinar is interactive and web-based seminars with which you engage with your customers. The webinar provides both audio and video streaming.
You can easily integrate with another software such as Facebook, Word press, and Bing Ads on the GetResponse platform.
- Improved analytics
Using the GetResponse platform offers you an advanced metrics that allows you see the activities of your subscribers. You can also track when they open, click and even unsubscribe.
- Create newsletters
You can create newsletters that can be sent to subscribers on your mailing list
GetResponse allow you automate your emails to subscribers through its autoresponders.
Disadvantages of GetResponse
The automation workflows is not available on all the plans. You can only access the automation on the platform most expensive plans.
- CRM needs improvement
The GetResponse platform needs more improvement to enable users to integrate well with subscribers.
Conclusion on the Best Email Marketing Software for Bloggers
Email marketing is one of the best strategies to implore for an effective business campaign. And to carry out this effectively, you need reliable and dependable email marketing platforms. Both Mailchimp or GetResponse email marketing platforms can be used to drive traffic and increase sales but, one attracts more patronage than the other. GetResponse has advanced features that can be used to run campaigns effectively to generate more sales. The webinar and landing pages are the clear cut differences between the two email marketing platforms. In GetResponse, via the webinar, participants can share audio, documents and applications with webinar attendee and can engage in a live chat with attendees.
When comparing GetResponse – Mailchimp, it is very obvious that using GetResponse has features that would benefit both small and large businesses. On the part of Mailchimp, the features are great but, are suitable for people who run online stores and relatively small business and those who do not have email list marketing budget this is what I usually start with and then transition to GetResponse. Another great alternative to GetResponse is Clickfunnel which a far more superior email solution than Mailchimp and GetResponse will ever be.
From the reviews on GetResponse vs Mailchimp which is best for you, much credit will be given to GetResponse Email marketing automation when compared to Mailchimp. You can get a free GetResponse 30days trials without paying a dim to test and see if you like all the features.
As for Mailchimp, you can join Mailchimp here.
Mailchimp or GetResponse is the best email marketing software for bloggers starting out with little or no budget for email marketing.
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